UN Sustainable Development Goals

We have assessed Pandora’s opportunities to support the Sustainable Development Goals (SDGs) and have concluded that our business aligns most closely with four of the goals. 

In particular, we support SDG 12, Responsible Consumption and Production, by committing to use only recycled gold and silver in our products by 2025.


Gender equality

We are an inclusive brand committed to advancing equality and diversity, for example through our partnership with UNICEF to fund programmes that support girls’ education and empowerment.


Decent work and economic growth

Across offices, stores and crafting, we strive to provide safe and healthy working conditions for more than 26,000 employees.


Responsible consumption and production

Circularity is central to how we design, craft, source and offer our products. For example, we use recycled metals in our products and the majority of our crafting waste is reused.


Climate action

We are intensifying our climate efforts by committing to set an emission reduction target in line with the Paris Agreement and best available science recommendations