Inclusive, diverse and fair culture
Our strategy aims to secure an inclusive workplace for all employees, gender parity in leadership and reflect societal diversity in our customer engagement. Our commitment to equal rights and opportunities for all employees is reflected in our policies and programmes. Our responsibility also extends to respecting the dignity and human rights of those touched by our business.
Pandora’s strategy is anchored in 4 pillars:

Our commitments:
Pandora sets out to create an inclusive workplace and increase the share of underrepresented groups.
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We aim to maintain an 8.5 out of 10 score on inclusivity in our employee listening survey.
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We will have gender balance in all hiring and promotions into Senior Leadership Team at VP+ in order to achieve 35% women in Senior Leadership Team by 2025 and reach full gender parity* no later than 2030.
*Gender parity in Senior Leadership Team refers to an equal number of women and men in Senior Leadership Team positions from Vice President and up (including the Board) with a +/- 5 percentage points variation.
Pandora bases all hiring, promoting and rewarding on merit, qualifications and behavior only, and we do not accept discrimination. This is specified in our Global Inclusion and Belonging Policy and our Code of Conduct.
